
COQCOG x SXSW 2024
Year
2024
Client
Friends from the East, COQCOG
Location
Austin, TX, US
Role
3D Artist / AR Designer / Videographer / Photographer / Editor
Software
Blender / RealityKit / Photoshop / Lightroom / Final Cut Pro
Collaborated with Friends from the East as photographer and videographer for the licensed event recording at SXSW 2024, capturing interviews with bands FAZI, Bubble Tea and Cigarettes, Mayuan Poet, and Ivoris.
Additionally, as a 3D Artist and AR Designer, I brought COQ COG, an experience design studio, to life through AR seamlessly blended with SXSW's branding. This project extended reality by visualizing imagination, took over streets and venues with COQ COG's digital twin.
What did I do
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3D Design, designed and modeled high-quality 3D assets for COQ COG, creating realistic textures to match SXSW 2024's branding.
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AR Design, programming interactive elements, optimizing 3D models for AR, and ensuring a smooth user experience, blending virtual and physical realities innovatively.
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Photography, captured high-quality images of the bands, attendees, and key moments throughout the event. Document the energy and atmosphere of SXSW 2024, providing a visual narrative of the festival.​
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Videography, recorded video of interviews, performances, and behind-the-scenes activities. ​​
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Video Post Production, edited the captured footage to create polished videos for promotional and archival purposes.




3D particle system, volumetric fog, and lighting design used as Media Strategy Proposal

Analog film photography
B&W 35mm Ilford HP5 Plus ISO 400




How did I make 3D
